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Aggregation and Addressable Advertising – the Pay-TV Opportunity
July 28, 2021 @ 4:00 pm - 5:00 pm
Omdia’s Senior Analyst, Advertising and Games, Matthew Bailey and Research Analyst Max Signorelli will have a 30 minutes discussion, with key slides, on the hot topic “Aggregation and Addressable Advertising – the Pay-TV Opportunity”.
A collab presentation to combine Matt’s expertise in the advertising space with Max’s knowledge of the traditional TV space for a topic bridging the narratives of telco partnerships/super-aggregators and pay TV opportunity in addressable advertising – will be a great way to spend 30 minutes on a Wednesday afternoon.